Niels Rot

Niels is both an entrepreneur by coincidence, as well as as by ‘calling’ (which he learned much later). He is most alive when he builds initiatives. Over the 15+ years in sustainability-related fields, Niels has developed a fairly straightforward personal theory of change of how he thinks he can help to make the world better. If we can make people reflect more (deeply), they will take more sustainable decisions in the long-run. So now Niels is co-building Rflect to realize that vision.